The Power of Surveys (and blogging) with Laura McInerney and Chris Cooper

How do you use surveys powerfully to build your business? Laura McInerney is an investigative journalist and co-founder of the daily survey platform, Teacher Tapp.  A formidable blogger, she was taken to court by the UK education secretary for asking to see documents that exposed government incompetence – three years later she walked away with the information, and became a columnist for The Guardian newspaper and editor of the investigative paper Schools Week. She now runs Teacher Tapp, a daily survey platform co-founded with Professor Becky Allen, which is the largest daily survey of teachers. Laura is a regular public speaker and broadcaster, often appearing on BBC and Sky News, and co-author of the book ‘The Leadership Factor’. Join us to find out more about how to survey effectively and to hear some expert tips on how to blog formidably!

This episode will be airing live on 8th November 2019 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959

More about Laura McInerney:

Laura McInerney is an investigative journalist and co-founder of the daily survey platform, Teacher Tapp. She taught for six years in London high schools, where she had her ribs broken and her classroom set on fire, before winning a Teacher of the Year award. A formidable blogger she was taken to court by the UK education secretary for asking to see documents that exposed government incompetence – three years later she walked away with the information, and became a columnist for The Guardian newspaper and editor of the investigative paper Schools Week.

She now runs Teacher Tapp, a daily survey platform that she co-founded with Professor Becky Allen, which is the largest daily survey of teachers, providing unique insights for the £30billion education sector in the UK, and is a pioneer for ‘micro-learning’ among professionals. Laura is a regular public speaker and broadcaster, often appearing on BBC and Sky News, and is co-author of the book ‘The Leadership Factor’.

This episode will be airing live on 8th November 2019 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959

More about host Chris Cooper:

Chris Cooper is the founder of Chris Cooper Business Elevation and creator and host of the Business Elevation Show. Chris and team help leaders to elevate results through building engaged workforces and developing high performance leaders and teams. He created the Business Elevation Show the most accessed business show in 2018 on Voice America the world’s leading on-line radio platform and is co-Author of The Power To Get Things Done (Whether You Feel Like It Or Not). He is a fellow of the Professional Speaking Association and partner of Engagement Multiplier . To contact Chris to see how he and his business can help you : Chris@chriscooper.co.uk


  • TApril 20 2024
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The Future of Marketing -with Stuart McFaul

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I was introduced to Chris through Broker Network when he did a really interesting workshop on ‘Leading People including Talent Dynamics’ to myself and other business owners. Since then Chris has worked with our senior management team, bringing us closer together and making us work more effectively together. Going forward I am working with Chris on a 1-2-1 basis which I have no doubt will further my own development. Chris is a true gentleman and a pleasure to spend time with and he has opened my eyes to the importance of engagement of staff.

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