The Win Without Pitching Manifesto
Do you sell ideas or advice and feel frustrated with having to part with your thinking for free whilst spending lots of time and money writing lengthy proposals? My guest Blair Enns is on a mission to change the way creative services are bought and sold the world over. He is the founder and CEO of Win Without Pitching, the sales training and coaching organization for creative professionals and author of The Win Without Pitching Manifesto. During this conversation we will discover why his book caused such a revolution within the design and advertising industry and why and how you need to rethink the way your services are bought and sold.
To listen to the interview from the free archives, please visit https://www.voiceamerica.com/episode/113532/the-win-without-pitching-manifesto
More about Blair Enns:
Blair Enns is on a mission to change the way creative services are bought and sold the world over. He is the founder and CEO of Win Without Pitching, the sales training and coaching organization for creative professionals, and the co-host, along with David C. Baker, of 2Bobs, the podcast on creative entrepreneurship.
Blair launched a revolution in the design and advertising professions with the publication of his book The Win Without Pitching Manifesto in 2010. Now he’s doing it again. Pricing Creativity: A Guide to Profit Beyond the Billable Hour distills pricing theory into principles, rules, tips, and tools specifically for creative professionals, leading them from selling hours to a place where they get paid based on the value they create for their clients. Pricing Creativity is the first pricing book priced based on the principles in the book. Available only at pricingcreativity.com, the book is available in multiple formats at multiple price points, ranging from $100 to $1,000.
To listen to the interview from the free archives, please visit https://www.voiceamerica.com/episode/113532/the-win-without-pitching-manifesto