The Engaging Leader Diary – Engaging leaders build movements

Last week, I interviewed Mark Croston the Chairman of the World Dodgeball Association and Vice President of the Rugby League. When I mentioned to my colleague that there was a World Dodgeball Association he could not stop laughing. ‘Chris have you seen ‘Dodgeball’ the movie with Vince Vaughn and Ben Stiller?

I then did a sense check. My kids absolutely love dodgeball. It is played in many countries. In fact there are 64 member countries in the association.
There are hundreds if not thousands of teams playing dodgeball around the world. This year the World Championships will be held in no other than Madison Square Gardens USA. Mark and team have seen an opportunity and brought a minority sport together and are putting it on the world map. Good on them. Get a clear vision, keep moving forward, talk passionately about it and be resilient were the messages I took from this show.

People love to believe and be a part of something bigger than themselves. Are you creating a movement in your organization? What would happen if you did? What won’t happen if you don’t?

And if you are interested in being part of the engaging leader movement book to join us in Leicester on 17th April for free  book now
To listen to the show with Mark click here

Chris Cooper is an engagement specialist, coach and speaker. He is host of the Business Elevation Show on Voice America and Co-Author of The Power To Get Things Done (Whether You Feel Like It Or Not). Chris@chriscooper.co.uk

Chris Cooper and Mark Croston


  • TApril 20 2024
Follow @Chrisdcooper

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We have had enormous value. The team found talent 
dynamics really powerful individually and as a
 team. Building on top of this were two away days in which 
we also looked at collaboration and resilience. The feedback was absolutely amazing, people 
not only enjoyed and contributed but gained a
real sense of team and the desire and commitment to tacking our big challenges. We could not have asked 
for more. 

Ian Potter, Chief Operating Officer, West
Leicestershire CCG (NHS)

Ian Potter, Chief Operating Officer, West
 Leicestershire CCG (NHS) More Testimonials