Becoming Referable with Michael Roderick and Chris Cooper

How do you become so highly referable that you become as popular as a Broadway show?

My guest Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. His frameworks have been featured in Forbes and Business Insider and many popular podcasts. Michael is also the host of the podcast Access to Anyone. Michael began his career in education teaching High School English before breaking into the world of Broadway producing. He made this transition in less than two years prompting colleagues to ask him how he did it. This led to Michael creating a series of experiential workshops to study the dynamics behind relationship building and messaging. 

He also founded a popular conference for Connectors called ConnectorCo and Relationship Adventure Day, a networking event combined with a scavenger hunt set in New York City. 

Join us as we explore how to elevate your referability.

This episode will be airing live on 18th June 2021 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959


More about Michael Roderick:

Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. His frameworks have been featured in Forbes, Business Insider, and popular podcasts like The Art of Charm and Unmistakable Creative. Michael is also the host of the podcast Access to Anyone.

Michael began his career in education teaching High School English before breaking into the world of Broadway producing. He made this transition in less than two years prompting colleagues to ask him how he did it. This led to Michael creating a series of experiential workshops to study the dynamics behind relationship building and messaging. 

His discoveries led him to create frameworks that landed him a position in a NYC tech start-up in business development, founding a popular conference for Connectors called ConnectorCon and building a consulting business teaching how people who were great at giving to others could package their ideas in a way that led to their content being shared and attracting the types of relationships that could move their careers faster.  In addition to this, he founded Relationship Adventure Day, a networking event combined with a scavenger hunt set in New York City. 

Now Michael speaks and consults on how individuals and companies can create Referable Brands for themselves so they can be top of mind for partnership, media opportunities, and more. 

This episode will be airing live on 18th June 2021 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959


More about Chris Cooper:

Chris has 30 years of multi-functional business experience, working with global brands such as Mars, United Biscuits and Punch to board level before supporting and founding successful entrepreneurial ventures. Chris elevates business success as an advisor, coach, facilitator, and consultant developing leaders, teams and building highly engaged workforces particularly in the insurance and financial services sectors. He founded the ‘Business Elevation Show’ on Voice America in 2011, building a massive network of global connections and audience in over 50 countries. He speaks on topics such as ’Elevating Leadership’, ‘Engagement’, and his book ‘The Power to Get Things Done (Whether You Feel Like It or Not) published by Penguin Random House USA’. He is the founder of ‘The Elevation Collective’ an exclusive network for business change makers.  Chris is a fellow and former Regional President of the Professional Speaking Association in the UK. To contact Chris: chris@chriscooper.co.uk

This episode will be airing live on 18th June 2021 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959


Follow @Chrisdcooper

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