The Sale is in the Tale: 5 Storytelling Secrets with John Livesay

Story telling is a skill I love to explore with business leaders who wish to better engage and influence within my own leadership programmes. Yet story telling is also a hugely valuable skill when it comes to sales performance and I am therefore delighted to be joined by John Livesay aka The Pitch Whisperer.

John is a sales keynote speaker, master storyteller and an exceptional former guest on the show. His TEDx talk: Be The Lifeguard of Your Own Life has over 1,000,000 views” and his podcast ‘The Successful Pitch’ is accessed in over 60 countries. John’s new book, The Sale Is in the Tale, teaches us how to use storytelling to improve professional and personal relationships.

Join us and learn how to take your story telling to a new level to elevate your relationships and results with my fabulous guest John Livesay.

This episode will be airing live on 11th March 2022 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959


More about John Livesay:

John Livesay, aka The Pitch Whisperer, is a sales keynote speaker where he shows companies’ sales teams how to turn mundane case studies into compelling case stories so they win more new business. From John’s award winning career at Conde Nast, he shares the lessons he learned that turns sales teams into revenue rock stars. His TEDx talk: Be The Lifeguard of Your Own Life has over 1,000,000 views.

Clients love working with John because of his ongoing support after his talk which includes implementing the storytelling skills from his best-selling book Better Selling Through Storytelling and online course “Revenue Rockstar Mastery.”

His new book, The Sale Is in the Tale, is a business fable set in Austin, TX, is about a sales representative whose old ways of selling are not working anymore. The reader accompanies the rep on his journey and learns how to use storytelling and strengthen their soft skills to improve their professional and personal relationships.

John is a guest lecturer on how to leverage the power of storytelling in sales at multiple universities including the University of Texas at Austin, Pepperdine Graziadio Business school, and University of Chicago Booth School of Business and his book is now required reading for the UTLA (the University of Texas in LA) course on Entertainment and Media studies.

He is also the host of “The Successful Pitch” podcast, which is heard in over 60 countries. These interviews make him a sales keynote speaker with fresh and relevant content.

This episode will be airing live on 11th March 2022 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959


More about Chris Cooper:

Chris Cooper is a business elevation strategist, executive coach, mentor and facilitator who transforms the performance of leaders, teams and builds highly engaged workforces. He is renowned for his deep presence, experience around people and culture. facilitation of transformational conversations and extensive global network.

Chris has hosted the weekly ‘Business Elevation Show’ for 10 years and is frequently interviewed across a variety of media. A fellow of the Professional Speaking Association (UK) he speaks on topics such as ‘Elevating Leadership’, ‘Engagement’, and his co-authored book  ‘The Power to Get Things Done (Whether You Feel Like It or Not) published by Perigee (Penguin Random House (New York)). Chris previously held a variety of senior leadership roles at Punch, United Biscuits and Mars Inc and sold his share of a successful consultancy practice.

His latest venture ‘The Elevation Collective’ is an exclusive network for international change makers. Chris lives with his wife and two teenage boys in Leicestershire, England.

This episode will be airing live on 11th March 2022 at 8am(PT)/11am(EST)/4pm(GMT). To listen live or later from the archive please visit http://www.voiceamerica.com/show/1959


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