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Interview ‘The Future Normal’ with Henry Courtinho-Mason and Chris Cooper

Banner of The Business Elevation Show Episode 549 on The Future Normal with Chris Cooper and guest Henry Coutinho-Mason

Henry Courtinho-Mason delved into his book ‘The Future Normal’ discussing his insights into AI, synthetic biology, and the profound 15-minute city concept that shapes our urban lifestyle. The depth of the discussion ranged from leveraging technology to meet human needs to re-imagining business through thought-provoking “what if” scenarios. We also discussed the need to think about what is present right now (be a ‘nowist) and then look at how that might help us in achieving our business goals.

Here are 3 key takeaways

✨ Innovation Meets Human Essentials: Henry emphasized the importance of aligning novel tech like AI with real human needs – AI is a business enabler in the age of rapid change.

🌆 Rethinking Proximity: The 15-minute city concept has the power to transform urban living, bringing essentials within reach and potentially revolutionizing our daily commutes without altering cityscapes.

🧬 Perception of Luxury: Synthetic biology might soon redefine ‘luxury,’ offering cleaner and ethical options. This represents both a challenge and an opportunity for businesses grounded in ‘natural’ products.

To listen to this interview click here