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Amplifying Good – You Are Not Alone

Do you sometimes look at the world and wonder where all the goodness has gone? Many of us who care deeply about people, purpose, and the planet are doing our best to make things better — yet it can often feel like we’re doing it alone.

The Elevation Collective was born to change that and grew from a wise foundation of connections formed through one of the world’s longest-running business podcasts, The Business Elevation Show. During the pandemic in 2020, host Chris Cooper began gathering some of the most values-driven, heart-led leaders he had interviewed — people who wanted to do good in the world while supporting one another. Those early conversations became today’s thriving international community.

What Is the Elevation Collective?

The Elevation Collective is an international invitation-only community of wise, compassionate, and accomplished leaders who believe that by working together, we can amplify the good in ourselves and in others. It began with Chris during the pandemic considering how he could best contribute to a better world and inviting some of his interviewees from 10 years of podcasting into a select community. Members carefully invited for their integrity, kindness, experience, purpose, and commitment to creating a better world.

Today our members include founders, authors, consultants, and social innovators — from sustainable entrepreneurs and charity leaders to trusted coaches, brand strategists, and advisors who empower others behind the scenes. Together they represent industries as diverse as business, conservation, charity, sport, philanthropy, and the arts. What unites us is not what we do, but how we do it — leading with heart, deep listening, and the belief that kindness and wisdom can transform the world.

The Collective is a catalyst for meaningful initiatives, a space for learning, and a deeply caring community that re-energises us for the journey ahead. Through private on-line meets, purposeful 1:1 conversations, and genuine friendships, we share wisdom, accountability, and encouragement in an environment where it’s safe to be real and to dream boldly. Members meet monthly in small, carefully curated inner on-line circles to share insights, learning, and support through what we call “Seat of Magnificence” conversations. These are spaces of trust, honesty, supportive challenge, and deep reflection. The circles are complemented by three all circle events, guest speaker events called Collective Voices, and an annual ‘Gathering for Good’ conference— creating opportunities to learn, collaborate, and build lifelong friendships. In 2025 a party also visited Global Angels Eco Village in Tsavo, Kenya to support inspirational member and charity founder Molly Bedingfield and her incredible work. The collective was able to help in multiple ways not just through contribution and hands on support but also attracting significant new funding potential.

How can I find out more and possibly join?

If what we describe feels like you and you are called to contribute to more good in the world – then check out the process below and member experiences. You can also view the invitation that is sent to an invited member which includes more background including the investment.

Steps to Join The Elevation Collective™

1. Initial Connection
You may have been referred to Chris, approached directly, or simply feel that you’re a good fit for our community. If contacting him please send a bio and links to your work. If it seems like there could be a fit then the next step is usually to explore whether your experience and values align with becoming a guest on The Business Elevation Show. This provides an opportunity to collaborate with Chris without obligation and to get to know each other through meaningful conversation.

2. Exploring Fit
Following the interview or conversation, you’ll have the chance to discuss whether joining The Elevation Collective™ could be mutually beneficial.

3. Experience the Community
You may then be invited to attend a Collective Gathering or one of our Online Member Events. This offers a genuine feel for the people, culture, and energy that define the Collective.

4. Invitation to Join
If both you and Chris feel there’s strong alignment — and you’re happy with the membership terms — you’ll be formally invited to join The Elevation Collective™.

5. Your Inner Circle
Once you become a member, we’ll explore the most suitable Inner Circle options — whether joining an existing circle or becoming part of a new circle as the community expands.

If you believe The Elevation Collective™ could be right for you and for us

Following our first annual event in Windsor in September 2023, some of those members kindly shared their views. You will hear from:


Barnaby Wynter – marketing and brand creation expert, keynote speaker, Founder of The Brand Bucket Company, author, serial entrepreneur, and white ally Barnaby Wynter.
Hilary Wilson – international conference speaker, executive coach and author
Steven Morris – brand and culture building expert, advisorauthorspeaker and fine artist.
Wendy Keller – award-winning former journalist, literary agent, author of 31 books, speaker, acclaimed book marketing consultant, and branding expert.
Judy Piatkus – entrepreneur, founder of Piatkus Books and Conscious Cafe, coach, mentor, facilitator, and inspirational speaker.
John Jennings – engagement, leadership, and culture expert.
Libby Wagner – business consultant, poet, author of 7 books, speaker, and business consultant.
Bryan Wright – strategy and legacy director and co-founder of Yellow Yo Yo.
Sue Richardson – expert business book publisher, speaker and founder of The Right Book Company.
Peter Kelly-Detwiler – energy and systemic climate change expert, strategic consultant, author, and industry storyteller.

The videos were kindly produced by Elisabet Vinberg-Hearn speaker, author, leadership strategist and executive coach. 


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